Tag Archives: Printing Flyer

09Oct/18

What A Good Flyer Must NOT Have ?

Flyer Printing, Flyer Distribution, Printing Flyers

Flyers and brochures hold a great amount of credit when it comes to cheap and best promotional techniques. The market in Singapore today is flooded with companies that offer flyer printing and flyer distribution services. As any other market, the forces of demand and supply prevail in the printing industry of Singapore as well. Hence, many firms have emerged, which are dealing with flyer distribution in Singapore and helping other firms to achieve a higher number of customers through these promotions.

Since flyer printing and flyer distribution has gained a lot of importance, it should be carried in such a way that it serves the purpose of the customer and attracts even more customers for the printing company. The quality should never be compromised, and every effort should be made to widen the network of flyer distribution in Singapore.

However, to do a successful printing job, one must print and distribute flyers in the best possible way. Remember, merely excellent printing or only good distribution will not be able to conquer the goal. An effective promotional campaign must have a combination of great flyer printing and distribution.

In order to know how a flyer should look like, one needs to know what a good flyer should NOT have. This article will further explain a few crucial mistakes that you must NOT commit while producing an awesome flyer –

1. Eye catching v/s Eye pleasing

Some people confuse the concept of the eye-catching with the eye pleasing. Remember, anything can catch a person’s eye, be it good or bad. However, only good things are eye pleasing. So, do not go crazy about the color and try to keep it simple. It is not about the color, but the text that is written in it.

2. Distribution

As mentioned above, flyer distribution alone cannot serve the purpose, and neither can flyer printing solely. So, a company should always work on both simultaneously. A flyer should look good, and the distribution department should be able to spread it widely.

3. Too much content

Every company that undertakes flyer distribution in Singapore should know that a flyer is a big flop if it has too much text. You must be creative and keep it precise, yet say it all. Nobody has the time to read stories printed on your flyer. This way, even the message of importance does not reach the intended reader.

4. Cheap Quality material

To save them some money, make sure that the printing and flyer distribution company does not find solace in cheaper materials. They completely ruin the look of a flyer, even if everything else is done right. So, do not make use of low quality material. Another big no-no for printing flyers is the use of cheap photocopied flyers. Remember, it might save some cost in the beginning, but it will cost customer loyalty in the long run.

Tags: Flyer Printing, Flyer Distribution, Printing Flyers

09Oct/18

Flyer Printing & Flyer Distribution – Most Popular Marketing Methods In Singapore

Flyer Printing Singapore, Flyer Distribution Singapore

Why Flyer Printing & Flyer Distribution is one of the most popular marketing method in Singapore. The basic business rules apply to all industries, all nations, and all sectors of the economy. While there are various ways in which a business unit can be improved and developed, the need and importance of marketing and promotion is irreplaceable. Countries such as Singapore, that have shown enormous growth in the corporate sector, have proven that marketing of a business is as important as the operational activities of the same. As a result, practices like flyer printing and flyer distribution came into the picture, which not only changed the business environment, but also completely revolutionized the way people used to perceive printing.

It wouldn’t be wrong to say that each company in Singapore, whether big or small, regardless of its business type is making use of printing and distribution services to expand their business. The credit for such popularity and high utility goes to companies such as www.win.sg that have developed the basic flyer printing into modernized versions that is apt for modern needs. However, there are also various other factors that have led printing and flyer distribution on the verge of becoming the most acceptable ever marketing tool. Following factors should be easily able to explain the reader why printing and distribution of flyers are so popular in Singapore.

 

1. The Affordability Criterion

Given the high inflation costs and the urge for easy survival in the market, companies always look for inexpensive methods that could help them reach their customers at very lesser costs. Flyer printing successfully manages to fulfill this need and the affordability of flyers has made them popular in the first place. When something is easy to avail at lesser costs, a business mind naturally gets more inclined towards it. Flyers are a great source of cheap and effective promotion.
2. The Evident Results

The human tendency is to get attracted to things that are evident rather than the hearsay. Flyer printing Singapore and distribution in Singapore showed results as never before, and soon it became the most adopted marketing technique. Business houses from all industries and sectors went obsessed with the flourishing printing and flyer distribution. This added greatly to the popularity of printing and distribution of flyers in Singapore.
3. The Art Of Flyer Distribution

Flyer distribution is not merely an activity but a practice that must be learnt and then implemented. Many times companies are always in doubt whether the distribution company is doing its job the right way or not. For this, various methods such as SMS facility for reporting, GPRS tracking on distributor, Pictures, and much more were adopted in Singapore that helped the customer to be satisfied with the services they were being provided. This also enabled the wider network of flyer printing and distribution, which made sure that the flyers definitely reach the intended customers.

4. Wider Reach

Since, printing flyers is a cheap process; it is worthy to spend a little extra on flyer distribution. Singapore’s business organizations soon realized that it is extremely important to have a wider network for promotional campaigns; and nothing could serve the purpose better than the flyers. Hence, the popularity of them went on an all-new  level and thus, flyer printing is now established as a strong medium for marketing.

Tags: Printing Flyer, Flyer Printing, Flyer Distribution